Building Your Brand

5 Stats that Prove You Should Invest in Quality Exterior Signage for Your Business!

Even in our increasingly digital world, outdoor signs are a critical marketing tool for most businesses today. They are your silent sales person, drawing attention to your business and increasing brand awareness. As the all-important first impression, they speak volumes about what people can expect when they walk through the doors. Still in doubt? Check out these numbers:

  1. 50% of NEW customers learned of a business because of an on-premise sign.
  2. Studies have shown sales are boosted by up to 7.7% with larger storefront signage.
  3. 68% believe a company’s logo and signage can reflect the quality of its products or services.
  4. 75% have told others about a business simply based on its signage.
  5. Signs easily increase awareness! 35% of shoppers said a sign was the reason they knew the local business existed.
  6. BONUS: Your signs are selling for you 24/7/365.

Sources: FedEx; Goo Study; Signs: The Bottom Line


Purchase an exterior, dimensional or directional sign by November 1, 2019 and be eligible to WIN $500 towards your purchase!* For more info give us a call. We’ll help you create quality signage so you will get the most from these critical marketing tools!

*Contest runs October 7 to November 1, 2019. See in store for complete details.